JourneyWell · Content Engine Proposal

You tripled the practice. It already worked on a cell phone.

A six month content engine for The Miracle Wellness Center. Eight short-form videos and one CommuniTEA Podcast sitting every month, from month one, with every piece published for you.

Starts Tuesday 8 September, 9:45am One shoot day and one sitting a month We do all of the posting
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Scope of work

What runs, every month.

The same four workstreams every month, September through February. Nothing is held back for a later phase, and nothing gets added later either. You appear, and everything downstream of that is ours.

The CommuniTEA Podcast

One sitting a month, recorded remotely on Riverside from your own office, so neither you nor your guests travel. That sitting produces three full episodes: edited, branded thumbnails, published to YouTube and clipped for short form. Your staff member stops being the editor.

One sitting, every month

Short-form video

Eight videos a month, every month. All eight come out of a single shoot day, Tuesday at 9am, booked weeks ahead so it never collides with clinic. Edited, captioned, and posted for you. Modern lighting, modern grade, modern pacing, so the person on screen is the person patients meet in the room.

Eight a month, from month one

Publishing

We post everything, to every platform, on a set rhythm. Every episode, every clip, every video goes live on your accounts without you touching it. There is no separate social media person to hire, because publishing is part of the deliverable, not an add-on to it.

The content plan

A written content plan in your hands fourteen days before every sitting, built from what you already treat. Strike anything that is not yours and we replace it before you appear, so you never prepare and never research.

What's included

You show up. We do the rest.

The list below is the whole scope. It is identical in September and identical in February, at either rate.

  • 8 short-form videos a month · every month, starting September
  • 1 CommuniTEA sitting a month on Riverside · remote, from your own office
  • All publishing handled by JourneyWell · never handed back to your front desk
  • Content plan sent 14 days before every sitting · strike anything and we replace it
  • Tuesdays and Fridays only · never a Monday, Wednesday or Thursday
  • 30 to 60 minutes per sitting, one shoot day a month · one shoot day covers all eight videos
  • Editing, branded thumbnails, captions, and short-form cut-downs
  • One point of contact. You talk to us, not to four freelancers

The plan is built from your HATS, not from a template.

Hormones, ADHD and Autism, Thyroid, Skin and anti-aging, plus gut health, metabolic health and chronic fatigue. Roughly 75% of your patients are women navigating perimenopause and menopause, so that is who the calendar speaks to first. Every topic already sits inside your scope, which is precisely why you never have to prepare for one.

Hormones ADHD & Autism Thyroid Skin & anti-aging Gut health Metabolic health Chronic fatigue Perimenopause & menopause
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Growth in the last month
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Weeks of elevated search
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Of business from referrals
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Years in healthcare

These are your numbers, not ours. You attributed the jump to one change: "Podcast and NAHA. That's the only thing I changed." The proposal below is that same change, run every month instead of once, with a team behind it.

Why us

You have already seen the work.

You were a guest on Dr. Aimee Russo-Mounger's podcast. JourneyWell produces that show. You have already sat in the chair, seen how a session runs, and watched what came out the other side with your name on it.

A reference check you already did

Same producers, same room, same process. You know what the output looks like because you have been in it.

Publishing is the deliverable

Not an add-on, not a separate hire. A piece that is not live is a piece we have not finished.

Baton Rouge, on your schedule

Local crew, Tuesday mornings, booked weeks ahead. We move around clinic, clinic does not move around us.

Pricing

One scope. Two rates.

The work does not change across the six months. The price does, once. September and October run at an introductory rate, and from November it goes to the standard rate. You are not buying less at the start and you are not buying more later.

Content Engine · The Miracle Wellness Center

Six Month Term · Sept 2026 to Feb 2027

$995 / month for the first two months
$995 September · $995 October · $1,500 November through February · $7,990 across the term

Every month buys exactly the same thing: eight short-form videos, one CommuniTEA sitting on Riverside, the content plan fourteen days ahead, and all publishing handled. September and October are discounted because that is the window in which you are still carrying your current videographer. From November the introductory rate expires and the standard rate applies. Nothing is added in November, and nothing is withheld before it.

Every month
The scope, September through February 8 short-form videos, edited, captioned and posted. 1 CommuniTEA sitting on Riverside, remote from your own office, producing three episodes with branded thumbnails, published to YouTube and clipped for short form. Content plan sent 14 days ahead. All posting handled by us.
Flat
Sept & Oct
Introductory rate The complete scope above, at a reduced price for the first two months, while you are still paying your current videographer.
$995
Nov to Feb
Standard rate The same scope, unchanged. The introductory rate simply expires after two months. You do not receive more in November, and you were not receiving less before it.
$1,500

Six month term · Sept to Feb $7,990 total
$995 + $995 + ($1,500 × 4 months) = $7,990. Rate locked at $995 / $995 / $1,500 for the full term if signed before Tuesday 8 September 2026. The term is six months and we are stating it plainly rather than burying it: a content engine only pays off once it has run long enough for the podcast and the short form to feed each other. Every month, at either rate, includes the content plan sent fourteen days ahead and all publishing handled by JourneyWell.
Schedule

Built around the dates you already have.

The scope does not phase in. What phases is the price, and it is set against three dates that are already on your calendar.

Now to mid-September 2026
Your current videographer finishes

The thirty day notice window has already closed, so he is paid into mid-September regardless. He completes the video he is contracted for. Nothing about this proposal changes that, and we are not asking you to end it early.

Tuesday 8 September, 9:45am
First CommuniTEA sitting · $995

You have already blocked this slot. The sitting is recorded remotely on Riverside from your own office. September also carries its shoot day and its eight videos, which means for a few weeks you are paying both of us. We are not going to pretend otherwise. What we can do is make those weeks the cheapest two months of the term.

Week of 10 October 2026
You move to Bluebonnet

Ground floor, co-located with the other practitioners. October’s shoot day is scheduled around the move rather than into it. The podcast keeps running throughout, because it is recorded remotely.

October 2026 · still $995
The overlap ends, the rate does not move

The videographer is gone and you are down to one invoice. The scope is what it was in September: eight videos from one shoot day, one CommuniTEA sitting. Your $25 new-patient special expires 30 October, so September and October content is planned to run at that deadline while it is still live.

November 2026 to February 2027
Standard rate begins · $1,500

The introductory rate expires after two months. You receive exactly what you received in September and October: eight videos, one sitting, the plan fourteen days ahead, all publishing handled. The only thing that changes is the invoice.

The intro rate exists for the overlap.

You are paid up with your current videographer into mid-September, so for part of that month there are two invoices on the desk. That is the honest picture. The introductory rate is our answer to it: $995 rather than $1,500 across both September and October, which is $1,010 held back over the two months in which you are carrying the extra cost. Full scope from day one, at the lowest number it will ever be.

Next steps

Your Tuesday is already held.

Tuesday 8 September, 9:45am. You blocked it, and we are holding it. Nothing to sign on this page.

Content Engine · Sept 2026 to Feb 2027
$995/month for the first two months

Same scope every month · 8 short-form videos and 1 CommuniTEA sitting · $1,500 from November when the intro rate expires. Rate locked if confirmed before 8 September.

  1. Say yes before Tuesday 8 September and the rate is locked for the full term.
  2. We send the content plan for your first sitting, fourteen days ahead of it.
  3. You record on Tuesday 8 September at 9:45am, from your own office, for 30 to 60 minutes.
  4. We book September’s shoot day for a Tuesday 9am, and the first eight videos come out of it.
  5. We publish everything. The first three CommuniTEA episodes and all eight videos go live on your accounts.